Google Search Now Includes Personal Results

As Mashable said in a post earlier today, "Now we know Google’s master-plan for integrating Google+ ever more deeply into the Google ecosystem: Pour the whole thing into Google search." We've long been hearing and espousing ourselves the importance of a user's social graph.  Now Google is directly infusing the social graph (specifically the one found in Google+) … Continue reading Google Search Now Includes Personal Results

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They’re Here! Google+ Brand Pages

Whoa. It's happened. Google+ has launched pages for brands. I share this information with you because, as with any new opportunity, it's important to know about potential opportunities. I'm a little nervous, though, about how many brands are going to jump into Google+ with no real plan of action. To Google's credit, I really appreciate … Continue reading They’re Here! Google+ Brand Pages

Using Google Analytics to Guide Content

Do you have Google Analytics installed on your website? If not, do yourself a favor and visit google.com/analytics right now. Seriously, right now. I'll wait. Since I'm assuming that you've taken a look at the website now, I'm not going to go into great detail defining Google Analytics. In short, Google Analytics allows you to … Continue reading Using Google Analytics to Guide Content