As Mashable said in a post earlier today, “Now we know Google’s master-plan for integrating Google+ ever more deeply into the Google ecosystem: Pour the whole thing into Google search.”
We’ve long been hearing and espousing ourselves the importance of a user’s social graph. Now Google is directly infusing the social graph (specifically the one found in Google+) into search results. This video from Google shows how, starting today, search results will include information shared by a user’s online connections.